Don’t just sell something. Create a win-win.
How would you describe a win-win business relationship? Is it just a platitude pulled from a business book; a soundbite you trot out during PowerPoint presentations? Or is it a living breathing philosophy you execute on every day? You’ve probably experienced relationships with suppliers, clients or others that just feel right – there’s an ease of communication, […]
Leverage your people’s personal strengths
Building a successful business is difficult, but notwithstanding the threats of competition, market-driven margin shrinkage, and the ever-increasing technology demands, the principles remain simple. Create something of value that people want, at a price they’re prepared to pay, and deliver on your promises consistently. However, as soon as you throw people into the mix – […]
